Tag Archives: integration

Life is but a stream and the enterprise needs to dive in

Salesforce CEO Marc Benioff announced last week that Chatter will become the de-facto front end of Salesforce going forward. In a statement Benioff talked about the rise of how people are connecting and the use of platforms like Twitter and Facebook, all of which are based on streams of user activity. He then went on to […]

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It takes two to design an app? Um…duh…what about integration?

At the Structure Data Conference this morning, Kleiner Perkins partner Michael Abbott encouraged people to think about apps from the perspective of engineers and designers. What strikes me about his comment is how nothing has changed from the early days in technology, where everyone agreed the end user experience needs to be managed alongside the […]

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The automobile is dead, long live the auto-mobile

How many times have you stared at the features list of an Audi or BMW and played with their online configuration game trying to create the most expensive version ? Even trying to spec the sounds system and associated functions is mind-boggling I find it amusing and yet somewhat odd that the focus is on the […]

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Salesforce extends the definition of CRM

Just today it was announced that Salesforce.com acquired the French content integration solution EntropySoft. First reported on VentureBeat, this story shows how CRM continues to be an expand from its initial boundaries as a way to manage one enterprise’s sales funnel and forecast. EntropySoft brings Salesforce.com an ability to normalize access to content repositories with […]

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Integration #FAIL – Part 2: Lying in the path of an oncoming bus

Rhianna Richards is a copywriter and editor based in San Francisco. She spends most of her time simplifying the complex and writing about the crazy world of enterprise tech. With what’s left, she tries to figure out why. Formerly in high-tech PR, she has extensive experience in corporate communication strategy and always encourages the proper […]

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Healthcare in critical condition without integration

Healthcare is in a moment of transformation that is coming at a bewildering pace for some and not soon enough for others. The most progressive healthcare organizations are implementing a new vision – using information and events occurring in the course of care to recognize trends and patterns, and to act upon them immediately. They […]

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